Lead Product Marketing Manager, Yield
Circle is a global financial technology firm that enables businesses of all sizes to harness the power of digital currency and public blockchains for payments, commerce and financial applications worldwide. Circle platforms and products provide a suite of internet-native financial services for payments, treasury infrastructure and capital formation. Circle is also a principal developer of USD Coin (USDC), which has become the fastest growing dollar digital currency in the world. USDC has grown to over 40 billion in circulation and supported over $1.3 trillion in transactions in the past year. Circle’s payments and treasury infrastructure services available through the Circle Account and APIs helps bridge the legacy financial system and digital currency and blockchain based finance. Circle’s SeedInvest service brings internet-native fundraising and capital formation to startups and growth companies. Combined, Circle’s suite of services helps companies to participate in a more open, global and inclusive financial system.
What you’ll be part of:
With the mission “To raise global economic prosperity through the frictionless exchange of financial value,” Circle was founded on the belief that the internet, blockchains and digital currency will rewire the global economic system, creating a fundamentally more open, inclusive, efficient and integrated world economy. We envision a global economy where people and businesses everywhere can more freely connect and transact with each other with new technologies for digital money and internet-native finance. We believe such a system can raise prosperity for people and companies everywhere. Our mission is powered by the values we espouse and which we expect all Circlers to respect. We are Multistakeholder, serving the needs of our customers, our shareholders, our employees and families, our local communities and our world. Furthermore, we are also Mindful, Driven by Excellence, and High Integrity.
What you’ll work on:
- Act as an internal SME on Fixed Income and Securities Lending across the business.
- Enable Sales team through trainings, deal strategy support, and content generation.
- Refine segmentation model for Yield GTM initiatives, and provide feedback on campaign design.
- Research industry trends, derive & share key insights to elevate in collateral and sales talk tracks.
- Develop white papers and thought leadership content driving education and lead volume for Circle Yield.
You will aspire to our four core values:
- Multi Stakeholder - you have dedication and commitment to our customers, shareholders, employees, families and local communities.
- Mindful - you seek to be respectful, an active listener and to pay attention to detail.
- Driven by Excellence - you are driven by our mission and our passion for customer success which means you relentlessly pursue excellence, that you do not tolerate mediocrity and you work intensely to achieve your goals.
- High Integrity - you seek open and honest communication, and you hold yourself to very high moral and ethical standards. You reject manipulation, dishonesty and intolerance.
What you'll bring to Circle:
- 10+ years of relevant experience in fixed income and/or securities lending, preferably in a Sales or GTM capacity.
- Deep understanding of Hedge Funds, Asset Managers, Family Offices, Trading Firms and Corporate Treasurers buyer personas and sales strategy.
- Experience conducting qualitative and quantitative research and analysis on securities products.
- Strong understanding traditional securities lending markets, and a working knowledge of crypto CeFi lending markets.
- Strategic thought partner who is comfortable driving requirements across a highly diverse set of stakeholders.
- Passion for building and mastering complex technical concepts
- Thrives in unstructured environments and brings order to chaos.
- Experience in blockchain, fintech, or payments is a plus.
We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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