Performance Marketing Lead
New York, NY, USA Remote
OpenSea is the first and largest marketplace for user-owned digital goods, which include collectibles, gaming items, domain names, digital art, and other items backed by a blockchain. These digital goods have brand new properties: they’re unique, provably scarce, liquid, and usable across multiple applications. We're building a brand new economy from the ground up based on digital ownership. The team has backgrounds from Stanford, UC Berkeley, Palantir, Google, Facebook, and Pinterest, funded by YCombinator, Founders Fund, Coinbase Ventures, 1Confirmation, Blockstack, and Blockchain Capital.
When hiring candidates, we look for signals that a candidate will thrive in our culture, where we default to trust, embrace feedback, grow rapidly, and love our work.
Performance marketing is a new role at OpenSea that will drive the marketing department’s commercial performance through systematic campaign-specific results and overall measurement. This position works closely with content marketing and customer success in target-setting, as well as
- conducting advertisement experiments,
- computing and tracking user acquisition costs,
- optimizing per-channel conversion rates,
- and evaluating post-campaign results
Experience with the tasks above is required, along with an eagerness to learn, open-mindedness towards customers of all industries and sizes, and love for the decentralized web!
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